When you think of a great web design, you can liken it to a great and functional physical store that people like lounging around. Without an appealing and practical web design, your website is bound to be forgotten. To revamp your website from beyond appealing to bringing the ultimate experience, you can always acquire the help of a web design agency in Singapore.
If you’re doing it all by yourself or you want to have the fundamental knowledge of excellent web design features for your site, here is our compilation for your guidance.
Photographs Appeal More than Any Text Would
To appeal and provide information to your customers, a strategically-placed and compelling image is what you need. For a web user that needs quick information, a picture is enough to say a thousand words. Cliché as it may seem, this strategy works especially if you put it subtly near a conversion or a “call to action” button.
Speaking of images, it is also recommended that you replace a block of words with well-designed infographics. Infographics are a great way of providing information quickly and effectively.
Less is More When it Comes to Web Design
It is tempting to put every content on one page for the visitors to see. Such information and cramped visuals will overwhelm and put off the web visitor. People browse websites to make a buying decision. When you overwhelm a buyer with too many options, you’re letting the person take too much time to decide, and it will lead to him abandoning the site altogether.
The basic rule for defining the “less is more” web design fundamental is to do these steps. First, take a good look at the site. Second, question yourself if what you see is essential or helpful to the reader. Lastly, if that item or object is non-essential, you’ll have to delete it or put it somewhere else.
Another trending web design feature that is very effective for appealing to web users is the use of “white space.” White space eliminates unnecessary clutter and makes the user focus on one thing at a time.
Brand Consistency Matters When Designing
Your website has to reflect your branding materials, and it has to be plastered with consistency. Despite having great content, it won’t sell great if you can’t present it appealingly.
To make your website come alive with great aesthetics, you need to blend together three key features: balance, typography, and colors. If you’re having a hard time choosing which colors will greatly complement your site, a quick search for palettes will do the trick.
You can also contact an IT solution in Singapore for a quote. Such a quote will give you an idea of how much web design price in Singapore should be. Another aspect of appealing aesthetics is typography. It has to be readable, consistent with your branding, and striking.
Balance, on the other hand, requires you to put objects and text in a pleasing manner strategically. Without too much clutter and with a clear purpose, a balanced web design will make your website not only a hub for services and products. It can also turn into a marketing tool.
One important aspect that web designers should keep in mind is to put only objects or content that will guide the user for a buying decision. When designed accordingly, all of these web design elements will come into play to make your site profitable and sustainable.