You’ve got the business plan and you know where you want to be, the next step is to get those plans off of the paper and on to a real breathing website. But which website builder should you choose?
There’s a huge amount of options on the market for website building but we’re going to take a look at two of the biggest names to check out which would be the best match for your business.
On first glance at a Wix vs Shopify comparison, both products appear to be not that dissimilar. They both target the same audience of business owners for small to medium sized businesses who may not have a clue when it comes to coding and HTML.
Both platforms have the ability to sell products so what is it that makes them so different?
Trying out a platform is always a good taster session to see how you get on with the controls and whether the result is as good as you need it to be for your business. Wix offers this in a nutshell thanks to its completely free account. Granted you can’t actually sell anything or connect your own domain until you start paying for the privileges, but it is a great way to at least try it out.
Shopify on the other hand, only provides a two week free trial, perhaps that may be long enough for an informed decision on whether or not you like the platform.
Higher price plans are available with both platforms, which then trigger further facilities like stock management, spending money for adverts and allowing staff to have their own accounts on the site too. All this does come at a cost so make sure you have enough in the budget before signing the dotted line.
Without a doubt, Wix has a much bigger selection of free templates than Shopify. Wix has a super easy drag and drop system for building the website and you can easily finish off a basic website within an hour. Shopify on the other hand only has a handful of free templates and substantially more if you are willing to pay for them.
When looking at the overall finish of the templates and how they look in real time, both Wix and Shopify present really professional looking sites which look like they have been created on a more tailored service.
There’s a host of features like product galleries, slideshows and text boxes to build up the content, but all images need to look as professional as the site in order to make your business really pop.
Now if you were to try out your site on a mobile, this is where it changes. Shopify themes are all responsive, which means it automatically changes the layout depending on the screen you are viewing the site on. Wix on the other hand doesn’t have this ability, and requires you to make two of the same site.